Sunday, August 28, 2016

A635.3.3.RB - 50 Reasons Not to Change/The Tribes We Lead


            Even when necessary, change can be difficult; it can also lead to unknowns, which can be scary.  These feelings not only lead to reluctance, but also to excuses.  As Brown (2011) stated “members may have a psychological resistance to change because they want to avoid uncertainty” (p. 152).  This opposition can manifest itself into excuses, many of which were referenced by Watkins (n.d.), these justifications for avoiding change can have a large impact on the culture of the organization.  When others hear coworkers making negative comments about the impending change one of three things happen, they either join in, ignore them, or they disagree and confront them. 
            I have not only heard coworkers using these excuses, I have been guilty of using them myself.  Early in my teaching career, I was very resistant to change, especially if I did not understand the reasoning behind it, or if I flat out disagreed with the direction the organization was heading.  I am a big believer that education is the backbone for overcoming the resistance to change.  I truly believe that misunderstanding and uncertainty are the main reasons behind resistance, both of which can be addressed by offering information and education around the idea of and reasons for the change.  Communication is the best way to convey information to others, and by communication, I mean listening as well as speaking.  The person who is resistant may have a valid point, fear, or concern which can be handled by simply listening and making sure both sides understand each other.  Brown (2011) pointed out that “an effective communication program can minimize the uncertainty and fear of the unknown associated with change” (p. 154).  Even if an agreement cannot be reached, at least the avenue of communication has been opened.
            On the other side of the coin, initiating change can also be difficult.  In his talk, Godin (2009) stated that tribes drive change; I would have to agree with him.  While we all like to believe that one person can bring about change, while they can initiate the change it often takes a following to make the change happen.  As Godin (2009) talked about the key to finding a tribe is to find a group that has a yearning and lead them.  This can be the easiest and best way to lead change, there is little resistance in the group, which will put forth a strong and unified front. 
            I was able to relate to Godin’s (2009) explanation of heretics and the circle it creates.  The idea that if a leader tells a story, connects with a tribe, leads a movement, and then makes a change.  This seems simple yet is able to produce a large outcome.  I feel this is one technique I would use throughout my professional career, due to its simplistic yet effective method.  Another theory Godin (2009) pointed out was to ask yourself three questions when it comes to change: who are you upsetting, who are you connecting with, and who are you leading?  Sometimes the who is more important than the what when it comes to change, as we can all think of a time when a leader was tried and fail to make change not because the change was a bad idea but because the people backing them were not the right people.
            Change is one of the most difficult situations for an organization, even when it is a welcomed change.   There are always going to be differences of opinions and resistances to one part of the change or another, the key is to find the best way to deal with these struggles and it starts with communication.  Whether a leader is trying to find a tribe to help make a change or helping an employee understand the change that is currently happening, communication will always help.                          
             
Brown, D. (2011). An experiential approach to organizational development (8th
ed.).  Upper Saddle River, NJ: Prentice Hall.
Godin, S. (2009). The tribes we lead. Retrieved August 28, 2016, from
http://www.ted.com/talks/seth_godin_on_the_tribes_we_lead    
Watkins, D (n.d.) 50 Reasons Not to Change!, [Prezi Presentation].  From
http://www.fastcompany.com/magazine/00/change.html

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